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BuildWell is an annual membership crafted specifically for small business owners and solopreneurs, by someone who has been in your shoes. As a fellow small business owner, I understand the challenges you face—juggling limited time, resources, and energy while trying to stay on-brand and grow your business.
This membership is designed to give you exactly what you need—and nothing you don’t. You’ll gain access to strategic insights and practical, actionable tools that save you time and help you focus on what matters most: growing your brand and business, all within your bandwidth and budget.
Stop wasting time figuring out your next steps. With BuildWell, you’ll have a clear plan for taking your brand to the next level, without the overwhelm. Let’s simplify your growth, together.
BUILDWELL IS FOR THE...
20 small business owners for 2024.
One Woman
Show
The solopreneur doing it all and doesn’t want to waste time figuring it all out on her own. She wants trainings to share her brand well.
Lonely
Leader
The small business owner looking for strategy, someone to answer their questions, and needs a sounding board to navigate the crazy of business.
Busy
Babe
The small business owner who has a FULL plate and knows she needs a coach and accountability but isn't ready for a mastermind and doesn't have the time or budget for one-on-one monthly coaching.
ARE YOU READY TO INVEST IN
yourself
?
The BuildWell membership includes...
Monthly coaching that keeps you focused and on track.
Personalized mentorship with 1-on-1 guidance with Eloise.
Live Q&A sessions for real-time support and accountability.
Self-paced courses to help you share your brand: Canva, Email Marketing with Flodesk, Content Strategy, Social Media Planning, Brand Message, Brand Photography/Videography and more!
Exclusive resources like checklists, templates, and product recommendations.
A supportive community of like-minded small business owners.
Discounts on design services and early access to workshops, and retreats.
Enrollment will open in November and December 2024. Membership launches January 2025.
NUMBERS THAT MATTER
1 YEAR
10
Give yourself a year to grow your brand, your business, and yourself—with the support you need along the way. If you're tired of going it alone and want real growth, BuildWell is here for you.
One year may seem like a big commitment, but the challenges won't stop—and that's why you need ongoing accountability and coaching.
Enrollment is open to just 10 members for 2025. Join a community of entrepreneurs who receive the support they need to grow without feeling overwhelmed.
2024 .eloise. design co. clients are able to join at any time in the year
$4000
As a small business owner, every dollar matters. We have discounted the cost from $4000. The cost of this membership is equal to one online course on one topic with other quality educators. With BuildWell, you are getting one-on-one coaching, group accountability, monthly strategy, and 5+ courses for one price.
$2500/yr
Save $200 by purchasing
the annual plan.
or
$225/mo
Spread out your payments across12 months.
Here is what you will learn and gain in one year...
WANT MORE DETAIL
BEFORE
committing
?
MONTHLY STRATEGY LESSONS
NEED SOMEONE TO GUIDE YOU THROUGH THE AREAS YOU HAVEN'T THOUGHT ABOUT YET?
You'll gain access to exclusive strategy lessons led by Eloise herself. Strategy Topics Include: time, marketing strategy, delegation, zones of genius, decision making, leadership, presentation and meeting strategies, personal brand, financial and legal, project management, on-brand gift giving, and goal setting.
LIVE Q&A WITH ELOISE
DO YOU JUST NEED SOMEONE TO ANSWER YOUR QUESTIONS?
Members have the unique opportunity to participate in live group Q&A sessions with Eloise. This interactive platform allows you to get personalized advice, tackle challenges, and receive solutions to your burning questions.
Imagine having direct access to Eloise's expertise and insights, tailored to your business needs. The live group Q&A sessions are your chance to gain clarity and make informed decisions for your business.
ON-DEMAND SELF-PACED COURSES
NEED MORE THAN THE FLUFF AND THEORY AND JUST WANT A STEP-BY-STEP GUIDE?
You’ll gain access to ALL of our courses that you can take at any time during the year. These courses can also be taken by your team if you have one. Current courses available (with more coming in 2024):
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Content Strategy and Social Media Planning
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Canva Strategy and Design Tips
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Email Marketing Strategy with Flodesk
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Brand Message & Communications
And why would you want to learn from her?
WHO IS
eloise
?
Eloise started her business as a solopreneur and knows what it means to start small. She now leads a team of six professionals who have served 100's of small businesses.
In eight years she has won the awards, secured the big retainer clients, started a second business, and is now focused on small business teaching.
She has partnered with Auburn University on multiple branding projects, taught as an Adjunct Professor in multiple majors over 9+ years, and co-produced an online course.
She serves on multiple boards and committees in the Auburn, Alabama area focused on small business growth.
She is an experienced speaker and teacher, speaking to universities, colleges, chamber of commerces, the SBA, incubators, non-profits, and small businesses.
SHE HAS DONE IT. LEARNED IT. TAUGHT IT.
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How do I know if BuildWell is right for me?BuildWell is for solopreneurs and small business owners who are looking for structure and support to build a successful business with a clear and consistent brand. If you are looking for a toolbox to help you on this journey, you're in the right place. BuildWell isn't a done-for-you solution; it is a roadmap that you will customize to your needs. You will get out what you put in, so make sure you are ready to listen, learn, and take action in this program.
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What is included in the BuildWell membership?BuildWell is a digital membership with Monthly strategy and coaching lessons to build and grow your business well. Live Group Q&A with Eloise once a month to answer all of your questions. On-demand self-paced courses to help you share your brand: Canva, Email Marketing with Flodesk, Content Strategy, Social Media Planning, Brand Message, Brand Photography/Videography and more! One private virtual coaching session with Eloise during the year. Discounts and first access to all of our in-person workshops and retreats. Access to bonus content including checklists, templates, technical and product recommendations, and more.
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What is the financial investment?The financial investment is $1950 - 2160/year. If you pay one payment at the beginning of the membership, you will pay $1950 and save $210. We also offer a 12-month payment plan at $180/month (equals $2160/year). One quality online course anywhere else can be $2000 alone. And coaching can be $125-$250/hour. We know this is an investment in yourself but we promise it will be worth every dollar as you will be receiving 5+ courses, group coaching, monthly strategy lessons, accountability, support, and one individual session with Eloise during the year (worth $500 alone).
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What is the time investment?In this program, you will get what you put in. Eloise's goal is for you to spend 1-3 hours a month in the membership. Some months you will want to dedicate more time if your are taking a course that interests you. To get something out of the membership, you will need to set aside 20-30 minutes at the start of each month to watch the monthly strategy lesson and plan your priorities. Later in the month you will want to join the 1 hour Live Q&A for group coaching. Then, reserve some space on your calendar for the courses you want to complete and set boundaries to protect that time for business building. Commit to learning something new each month and implementing what you learn in your business moving forward.
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What if I have an established business or brand but I'm not getting the results I want?BuildWell can help you to diagnose why you are off course and redirect you. It's likely, after starting this program, that you'll want to change some of your strategies, update your brand messaging, or even refresh your business model but you do not need to start from scratch; we'll take everything you've already completed and refine your approach so you can optimize your personal results.
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What will I learn?In BuildWell you'll learn: How to stay on brand in everything from website graphics to emails to gift-giving Which tools can help you build your business with more consistent results Where to go when you need to automate or outsource tasks, and how to build successful relationships with your freelancers How to develop a clear strategy for building your business based on healthy personal and professional habits When to set aside self-doubt and move forward so you can reach your goals.
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How do the lessons work?Each lesson is delivered as a series of instructional videos that may be supplemented by a digital workbook from our learning library to take you step-by-step through the process described in the videos. You’ll complete all of the lessons in a course and all of the steps in the workbook at your own pace.
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Can I get a physical copy the BuildWell content?BuildWell is not a book; it is a comprehensive system for building a successful business. Please keep in mind that all materials are delivered digitally in video and e-document format (compatible with Windows/Mac/Android). At this time BuildWell is only available in digital format. You will have open access to our learning library with workbooks for each step in the process. You can print the entire bundle and have it bound or keep it in a 3-ring binder, or you can print just the pages you need.
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How soon after purchasing will I receive my product?BuildWell will open in January of each year. It will be delivered digitally through our online course portal. The confirmation should arrive at the email address you provide during checkout within 5-10 minutes of your purchase. We will email you with details and instructions for accessing your membership portal before the membership launches.
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What is the return policy?When you first begin your membership, you will have a 14-day money-back guarantee. Simply email us to request a refund within 14 days of purchase and we'll issue the refund to the original method of payment. For monthly paying members, after your first month, we do not offer any refunds but you can cancel at any time before your next billing cycle to avoid being charged again. For members who choose the annual (discounted) rate, no refunds will be given after 14 days but you can cancel at any time before your next annual invoice.
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Can I pause my membership?Annual Members cannot pause their membership. 2024 .eloise. design co clients may request to 'pause' their membership in cases of personal matters or illness for up to 60 days. During a pause, the member will not have access to any membership resources. A request to pause a membership should be made to our team along with your requested date to resume the membership.
YOU HAVE QUESTIONS? WE HAVE ANSWERS!
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