Small business owners: Discover 6 mistakes to avoid when branding your business and ensure your brand stands out for the right reasons!

Learn how to use Flodesk to keep your email marketing on-brand and maintain consistency across your communications.

Well designed business cards can provide legitimacy and opportunities for connection and can implement your marketing strategy.

Direct mailers to mailboxes is still an effective marketing strategy. The mailbox is quieter with more opportunities for brand awareness.

We are helping small businesses grow and learn to delegate early on. But we are also helping freelancers find more opportunities.

Drive down the road and you will be bombarded with 100’s if not 1000’s of signs. But which ones stand out? 

Branded t-shirts are an investment and can have great brand awareness capabilities... if done well.

The biggest mistake I see with print marketing pieces, is the tendency to try to tell a potential customer EVERYTHING.

Although I can’t predict the future for all areas of your business, I can shed some light on the investment and value of rebranding.

ChatGPT is a tool that can be used to help you develop ideas or write drafts but it does not replace a human mind or your messaging. 

A new year means a new theme word. I love the process of finding a new theme word because there is so much hope and promise in the future.

When you have to ask for help, communicate expectations, ask questions - but fully trust those you have asked to help you.

We might not know our goals for the next year. But I bet most of us will agree that we don’t want next year to look just like this one.

Instead of perfection, our goal should be intention. Intention is productive.

The one thing that is killing your small business is your external communication.

When branding two connected brands, it is important that there is cohesion and differentiation.

Hindsight might be 2020. But a blurry present is pretty insightful. I am learning 3 lessons that come with taking risks.

The most revealing and eye-opening part of a brand meeting with a client is when we ask them 3 sets of questions

I don’t know many small business owners who love planning social media content. It’s because they don’t have an easy system.

I love branding not for pretty logos. I love it because it encompasses two phases that are at the core of human life. Phase 1 is about...