The one element that most brands and professionals forget when communicating is their target audience.

I have noticed one area that is often overlooked and only partially considered when branding yourself or your business. Perception.

I met Megan-Brette Hamilton a couple years ago while standing in line for dinner at an event at Auburn University. I shared my business...

If you googled “Personal Branding,” you might get a definition like this: “Personal branding is the practice of people marketing...

Your first impression isn't always in person. It can be an email, your website, your social media, your building signage, your voicemail...

I love thinking creatively. I love being strategic about plans. I believe you must be creative AND strategic in sharing your brand with...

The purpose of our blog is to provide branding and encouragement for students, professionals, small businesses and entrepreneurs....

As I began the journey of entrepreneurship in 2015, I didn’t question if it was what I was supposed to be doing. But I did question if I...

No matter if you are thinking of business-to-business or business-to-consumer corporate Christmas gifts, we are firm believers that the...

Many business owners and marketers struggle with knowing when to update their brand and to what degree it needs changing.

The average American sees more than 5,000 ads in a single day- a majority of those using imagery! Because of this, it is more important than

Verbal and written communication affects our reputations as professionals and businesses. Read how you can improve your writing.

We have gathered the 10 apps and websites that we use or recommend to our clients.

Once you have an understanding of the platforms, I want you to ask yourself & your team 3 questions.

We are breaking down 8 of the social media platforms that are the most widely used by businesses and consumers in 2020.

This post is about ways to make sure your “Meet the Team” posts don’t just add to the social media noise. But actually provide value.

I want to share the 3 P's in hopes they inspire you to create content that is appropriate and relevant during Covid-19.

13 tips to ensure you remain professional and don’t embarrass yourself unknowingly on video conference calls.

Establish a Personal Brand to Differentiate, Communicate Value, & Build Trust

How do you protect the quality of the event brand while promoting the sponsors evenly?