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Fri, May 19


New Venture Accelerator

Social Media Retreat

The social media retreat is a one-day intensive for 20 small businesses who are low on time but want to elevate their social media. We will take the content, resources, and teaching we do with our clients and package it into 6 hours with a complete workbook for future learning.

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Social Media Retreat

Time & Location

May 19, 9:00 AM – 4:00 PM

New Venture Accelerator, 540 Devall Dr, Auburn, AL 36849, USA


About the event

This retreat is designed with group learning sessions, one-on-one sessions, and quiet time to get homework done. 

We will provide lunch, snacks, and drinks throughout the day.  We will also provide each participant with a workbook and pen. All participants must bring a laptop and cell phone to get the most out of the experience. 

This is what you will learn in one day: 

  • Social media technical skills
  • Content and file organization techniques
  • Which platforms are best for your brand and audience
  • How to audit and update your profiles
  • How to use a content calendar using the 1-1-1 strategy
  • What social media’s purpose is in relation to your bigger strategy
  • What your custom 3-5 themes are for all content
  • How to reuse content across different platforms
  • How to plan your social media content based on your 4 B’s
  • How to create content easily based on your experience level
  • How to write social media captions that communicate well
  • Which hashtags grouping to use on Instagram and Pinterest
  • How to assess if a trend is right for your brand
  • Learn when it’s time to utilize Facebook and Instagram ads
  • What apps and resources you should be using for your social media plan
  • Effective time blocking and batch working processes
  • Healthy boundaries with social media
  • Confidence to repeat this process each month

Additional Resources and Tutorials in your Workbook:

  • Brand Photography and Headshot Resources
  • Canva account set up, Brand Hub set-up, Canva Organization, Canva Template Tips. Exporting/Downloading Files Correctly
  • Instagram Highlight Categories Guide
  • LinkedIn checklist for personal and business accounts
  • Pinterest tips, guide to templates, and course recommendation
  • Recommended Planning and Content Creation Apps
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