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BSI
PROJECT OVERVIEW
Rebrand Design
Brand Messaging
Brand Guidelines
Photography
Website Development
Email Signature
Business Card Design
Letterhead
Social Media Styling
Social Media - Rebrand Carousel
Statement of Qualifications
Signage (Exterior Window Vinyl)
Truck Mock-Up
OLD BRAND
THE CHALLENGE
BSI was undergoing a significant transformation, including a company renaming and the introduction of new leadership, necessitating a complete overhaul of their brand identity to reflect their evolved vision and direction.
01
CREATE A VISUAL BRAND IDENTITY
02
CRAFT A BRAND VOICE
MARKET RESEARCH
BRAND IDENTITY & VOICE
DESCRIPTIVE SENTENCES
TAGLINE
MARKETING SLOGANS
WEBSITE COPY
03
DEVELOP A BUSINESS STRATEGY
We worked with BSI to ensure they had a strong and comprehensive strategy going forward. In the Consulting & Strategy portion of the project we covered items such as:
Rebrand Launch Strategy
Rename Checklist
Press Release
04
PUT THE BRAND IN ACTION
05
DESIGN A WEBSITE
bsies.com
We developed a modern brand identity for BSI, aligning their new name and leadership with a strategic industry position through updated visuals, messaging, and comprehensive brand assets.
"Our company was in desperate need of a complete rebrand and Eloise Design Company was a perfect fit for us. Their team handled our project from conception to implementation and always kept us pointed in the right direction. They opened our eyes to needs we were not even aware we had and made our end of the project super easy. We could not have done it without them!"
BLAKE, VICE PRESIDENT
HEAR FROM THE CLIENT:
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